What is Primesure Brokers Limited?
Primesure Brokers Limited is a financial services provider, based in Auckland, with 15 years on the FSPR register, and 12 appointed advisers on file.
Financial Services Provider
Primesure Brokers Limited is a financial services provider, based in Auckland, with 15 years on the FSPR register, and 12 appointed advisers on file.
Primesure Brokers Limited is registered on the Financial Service Providers Register (FSPR)as FSP35761, with first registration in 2010. Disputes are handled by Financial Services Complaints Limited. Verify on the FSPR register at fsp-register.companiesoffice.govt.nz.
Primesure Brokers Limited's Public Disclosure Statement lists the following scope of advice: insurance products for retail and commercial clients. Refer to the original PDS for the binding scope.
Extracted from Primesure Brokers Limited's PDS dated 2026-05-24 · HTML source. View original.
Scope of advice
Not available
Not available
Not available
Suite 3 Level 1 Westgate Chambers 2 Maki Street,Massey,Auckland,0814,New Zealand
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Primesure Brokers Limited files a Public Disclosure Statement under FMC Act 2013 s431 · last ingested 2026-05-24 · source format HTML.
→ View Primesure Brokers Limited's original disclosure page · FA-NZ mirror (Markdown) · facts.json
Hover any specialty to see its source. Self-attest takes priority; PDS-derived next; AI-classified last. For binding regulatory statements refer to the FAP's own current Public Disclosure Statement.
Product providers Primesure Brokers Limited is appointed to distribute, grouped by product category. Counts show how many other NZ FAPs FA-NZ has on file as distributing the same provider.
Fees
“We may charge clients fees for financial advice. We will tell you what the fee is before you accept any advice from us or our Advisers. We will charge fees that are payable by you the client when our advice is followed, accepted and the insurance policy is purchased. The fees we charge are for our service, placement, implementation, and administration of the insurance policies”
Product panel
“Our Insurance product providers are Insurance businesses in New Zealand that are licensed by the Reserve Bank under section 19 of the Insurance (Prudential Supervisor) Act 2010. The Insurers have a financial strength rating from an approved rating agency.”
Conflicts of interest
“You should be aware there may be potential conflicts of interest that you the Client may need to take into consideration when you decide to seek and accept financial advice from us or our advisers; we will make you aware of any conflicts when giving advice.”
Scope of advice
“Primesure Brokers Limited and our advisers give Financial Advice on Insurance Products for Retail and Commercial Clients.”
Ownership
“We are part of the AUB Group. AUB Group NZ Limited may receive a service fee from the insurer when you accept financial advice from us and purchase an insurance policy.”
Material relationships
“We are a member of NZbrokers Management Limited. NZbrokers Management Limited provides services such as IT, education, training, technical insurance product and claims support and group member benefits to us. When a client accepts our financial advice and purchases a policy, NZbrokers may receive a service fee or technology fee from the Product Provider.”
Verbatim spans extracted from the source PDS dated 2026-05-24. Each quote was substring-verified against the original document; spans that failed verification were dropped. View source.
Named service offerings extracted from Primesure Brokers Limited's PDS. Names are verbatim from the source document; descriptions and fee notes are AI-summarised — refer to the original PDS for binding wording.
Insurance broking advice for retail and commercial clients, covering placement, implementation, and administration of insurance policies.
Common consumer questions answered in Primesure Brokers Limited's Public Disclosure Statement. Answers are verbatim spans from the source document, substring-verified at extract time.
“Primesure Brokers Limited and our advisers give Financial Advice on Insurance Products for Retail and Commercial Clients.”
“We may charge clients fees for financial advice. We will tell you what the fee is before you accept any advice from us or our Advisers. We will charge fees that are payable by you the client when our advice is followed, accepted and the insurance policy is purchased. The fees we charge are for our service, placement, implementation, and administration of the insurance policies that you choose to accept and purchase. The total fees payable may increase with the number of insurance policies that you choose to purchase.”
“If you have a problem, concerns or you are dissatisfied with either a product or financial advice service that has been provided by us or one of our Advisers and you require action to be taken, please tell us so that we can help and fix the issue. Details of our Complaints Process and how to make a complaint are available at https://www.primesure.co.nz/compliments-and-complaints.”
Documents linked from Primesure Brokers Limited's PDS. URLs verified to appear in the source document at extract time; links may rot — verify with the firm before relying on a specific version.
Notes: Facts and product panel are LLM-extracted from the source document (confidence tier B). Verbatim quote block above is Sonnet-extracted then substring-verified against the source markdown. For the authoritative wording, view the original disclosure above. FSPR register entry. FA-NZ is a directory mirror, not a regulator.
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Adviser Team - 12 advisers
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FSP1002543
FSP1006023
FSP1008001
FSP157564
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