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Financial Advisers in Auckland · page 26 of 43

1,764 FSPR-registered firms list Auckland on the register; we show them as 1,713 entries ordered by adjusted Google rating (Google data collected on 3 May 2026), with the 285 that have 5+ Google reviews first and the rest A–Z.

How this list is ordered

Firms that share one Google listing appear once. Listings with at least 5 Google reviews are ordered by an adjusted rating: each listing's Google average is blended with 35 notional reviews at 4.6 stars, so a listing with few reviews moves toward 4.6 and one with many keeps close to its own average. Ties go to more reviews, then to the longer FSPR registration. All other firms follow, A–Z. No firm pays to change its place in this order.

Google ratings and review counts were collected on 3 May 2026 and have not been refreshed since, so they may differ from what Google shows today. All of it was collected on the same day, so the age of the data does not change the order. "Longer FSPR registration" uses each firm's registration date on the register. 27 entries combine several FSPR entities matched to one Google listing; the first-named entity is the one with the most advisers linked on the register. The order uses Google ratings, review counts and FSPR registration dates only. It is not a judgement of advice quality and is not a recommendation.

Advisory Firms in Auckland

Entries 1,001–1,040 of 1,713 · 1,764 FSPR-registered firms · 6020+ advisers in Auckland

Public facts for financial advice firms in Auckland, in the order described above
#FirmAdvisersRegisteredServicesDispute schemeFeesGoogle rating
1001Lion Finance Pty Ltd
FSP349406
not statedsince 2014 (12 yrs)consumer lending (FSPR)FSCLnot statednot stated
1002Liv Life Limited
FSP728051
1since 2021 (5 yrs)not statedFSCLnot statednot stated
1003Living Solutions (2009) Limited
FSP704912
1since 2021 (5 yrs)not statedIFSOnot statednot stated
1004Loan Experts Limited
FSP774154
1since 2021 (5 yrs)not statedFSCLnot statednot stated
1005Loan Investment Trustees Limited
FSP16204
not statedsince 2010 (16 yrs)peer-to-peer lending (FSPR)FSCLnot statednot stated
1006Loans Limited
FSP737051
1since 2021 (5 yrs)not statedFDRSnot statednot stated
1007Loanslab Limited
FSP740011
1since 2021 (5 yrs)not statedIFSOnot statednot stated
1008Loansmart Limited
FSP7461
23since 2010 (16 yrs)personal loans (disclosure)FSCLNo fee to client · commissionnot stated
1009Lockton Companies Nz Limited Partnership
FSP772011
29since 2021 (5 yrs)life & health insurance, home, car & contents insurance (disclosure)IFSONo fee for some advice · commission · admin or broker feenot stated
1010Logos Nz Management Pty Limited
FSP1009343
not statedsince 2025 (1 yr)investments (FSPR)not statednot statednot stated
1011Longford Trading Limited
FSP692771
Same Google listing as Karaka Finance Limited, Springhall Brokers Limited
3since 2019 (7 yrs)not statedFDRSnot statedunder 5 reviews
1012Lotus Financial Services Limited
FSP1000331
1since 2021 (5 yrs)not statedFSCLnot statednot stated
1013Louis Boulanger Now Limited
FSP72441
not statedsince 2011 (15 yrs)not statednot statednot statednot stated
1014Lucid Advice Limited
FSP1009781
1since 2025 (1 yr)not statedIFSOnot statednot stated
1015Lucky Finance Limited
FSP741031
not statedsince 2020 (6 yrs)consumer lending (FSPR)FSCLnot statednot stated
1016Luminate Finance Limited
FSP449126
not statedsince 2015 (11 yrs)consumer lending (FSPR)FSCLnot statednot stated
1017Luxor Insurance Services Limited
FSP75981
2since 2011 (15 yrs)not statedFSCLnot statednot stated
1018Lyk Consulting Limited
FSP1001263
1since 2021 (5 yrs)not statedFSCLnot statednot stated
1019Lylnz Limited
FSP1000681
1since 2021 (4 yrs)not statedIFSOnot statednot stated
1020Lync (nz) Co Limited
FSP433386
not statedsince 2015 (11 yrs)consumer lending (FSPR)FSCLnot statednot stated
1021Lynkdeal Company Limited
FSP756232
not statedsince 2020 (6 yrs)consumer lending (FSPR)FSCLnot statednot stated
1022M J J Risk Limited
FSP1009795
not statedsince 2025 (1 yr)not statedFSCLnot statednot stated
1023Ma Asset Management (nz) Limited
FSP1011255
not statedsince 2025 (under 1 yr)not statednot statednot statedunder 5 reviews
1024MacLennan Financial Solutions Limited
FSP758431
1since 2020 (6 yrs)not statedFSCLnot statednot stated
1025MacQuarie Asset Management (nz) Limited
FSP27163
not statedsince 2010 (15 yrs)investments (FSPR)not statednot statedunder 5 reviews
1026MacQuarie Capital (new Zealand ) Limited
FSP4621
not statedsince 2010 (16 yrs)not statednot statednot statednot stated
1027Maehl Management Services Limited
FSP713391
1since 2020 (6 yrs)not statedFSCLnot statednot stated
1028Magna Trust Company Limited
FSP407186
not statedsince 2014 (12 yrs)investments, peer-to-peer lending (FSPR)FSCLnot statednot stated
1029Makao Investments Limited
FSP697231
not statedsince 2019 (7 yrs)not statednot statednot statednot stated
1030Make-it Fund Operating Manager L.p.
FSP697891
not statedsince 2019 (6 yrs)investments (FSPR)not statednot statednot stated
1031Makeinsure Limited
FSP722811
1since 2020 (6 yrs)not statedIFSOnot statednot stated
1032Maker Capital Management Limited
FSP1003522
not statedsince 2022 (4 yrs)investments (FSPR)not statednot statednot stated
1033Mapua Wealth Limited
FSP596089
not statedsince 2018 (8 yrs)investments (FSPR)not statednot statednot stated
1034Maranello Limited
FSP492626
not statedsince 2016 (10 yrs)consumer lending (FSPR)FDRSnot statednot stated
1035Marble Life Limited
FSP1010050
not statedsince 2025 (1 yr)not statedFSCLnot statednot stated
1036Marcroft Mortgages Limited
FSP727591
6since 2020 (6 yrs)not statedFSCLNo fee for some advice · commission · hourlynot stated
1037Marg Mortgages Limited
FSP772654
1since 2021 (5 yrs)not statedFSCLnot statednot stated
1038Margin Lending (nz) Limited
FSP33202
not statedsince 2010 (15 yrs)not statedFSCLnot statednot stated
1039Masters Training Institute Nz Limited
FSP760711
1since 2021 (5 yrs)not statedFSCLnot statednot stated
1040Matū Karihi (gp) Limited
FSP637969
not statedsince 2018 (7 yrs)investments (FSPR)FDRSnot statednot stated

Where each column comes from. "Not stated" means our copy of that source has no value for the firm; it is never a guess.

Advisers: advisers linked to the firm on the FSPR, as imported. Link coverage is partial, so a missing count does not mean the firm has none. Registered and Dispute scheme: the firm's FSPR entry (our last register import; newest change in it dated 4 May 2026).

Services: what the firm lists in its disclosure statement, or, where we hold none, the services it registered on the FSPR.

Fees: what the firm's disclosure statement says about fees and commission, matched by fixed text rules (no AI), extracted 9 November 2026; hover the entry for the statement's own sentence, and see financial adviser fees in NZ for the method. A "shared statement" is one disclosure statement held for several firms in a network. A statement that does not mention commission or a fee has not said there is none. Where the rules find nothing, the fee model is AI-summarised from the firm's disclosure statement (corpus as of 4 September 2026) and marked as such. Read the statement itself before relying on either.

Google rating: the matched Google listing's average and review count on the date shown. Fewer than 5 reviews are not shown as a rating.

Important: FinanceAdvisers.co.nz is a directory and introduction service. We connect consumers with FSPR-registered financial advisers but do not provide financial advice ourselves.

The information on this page is general in nature and should not be relied upon as financial advice. Your personal circumstances should be considered before making any financial decisions.

Always verify adviser credentials on the Financial Service Providers Register.