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Financial Advisers in Auckland · page 18 of 43

1,764 FSPR-registered firms list Auckland on the register; we show them as 1,713 entries ordered by adjusted Google rating (Google data collected on 3 May 2026), with the 285 that have 5+ Google reviews first and the rest A–Z.

How this list is ordered

Firms that share one Google listing appear once. Listings with at least 5 Google reviews are ordered by an adjusted rating: each listing's Google average is blended with 35 notional reviews at 4.6 stars, so a listing with few reviews moves toward 4.6 and one with many keeps close to its own average. Ties go to more reviews, then to the longer FSPR registration. All other firms follow, A–Z. No firm pays to change its place in this order.

Google ratings and review counts were collected on 3 May 2026 and have not been refreshed since, so they may differ from what Google shows today. All of it was collected on the same day, so the age of the data does not change the order. "Longer FSPR registration" uses each firm's registration date on the register. 27 entries combine several FSPR entities matched to one Google listing; the first-named entity is the one with the most advisers linked on the register. The order uses Google ratings, review counts and FSPR registration dates only. It is not a judgement of advice quality and is not a recommendation.

Advisory Firms in Auckland

Entries 681–720 of 1,713 · 1,764 FSPR-registered firms · 6020+ advisers in Auckland

Public facts for financial advice firms in Auckland, in the order described above
#FirmAdvisersRegisteredServicesDispute schemeFeesGoogle rating
681F&y Enterprises Limited
FSP1011344
1since 2026 (under 1 yr)not statedFSCLnot statednot stated
682Faalavelave Loanz Limited
FSP1008449
not statedsince 2025 (1 yr)not statedFSCLnot statednot stated
683Factory Mutual Insurance Company
FSP468106
not statedsince 2015 (11 yrs)insurance (FSPR)not statednot statednot stated
684Fairwind Consulting Limited
FSP1005801
1since 2023 (3 yrs)not statedFSCLnot statednot stated
685Fakatouola Limited
FSP1003194
not statedsince 2022 (4 yrs)consumer lending (FSPR)FDRSnot statednot stated
686Falcon Financial Services Limited
FSP1006699
1since 2024 (2 yrs)not statedFSCLnot statednot stated
687Farquhar Cowie Investments Limited
FSP549866
not statedsince 2017 (9 yrs)consumer lending (FSPR)FSCLnot statednot stated
688Fast Lane Finance Limited
FSP770731
2since 2020 (5 yrs)not statedFSCLnot statednot stated
689Fe Investments Limited
FSP13302
not statedsince 2010 (16 yrs)banking (FSPR)FSCLnot statednot stated
690Fenn Capital Limited
FSP722271
2since 2020 (6 yrs)not statedFSCLnot statednot stated
691Fery Business Service Limited
FSP1003240
1since 2022 (4 yrs)not statedFDRSnot statednot stated
692Fesolai Financial Services Limited
FSP764352
1since 2021 (5 yrs)not statedFSCLnot statednot stated
693Fias Financial Limited
FSP1001772
1since 2021 (5 yrs)not statedFSCLnot statednot stated
694Fidato Advisory Limited
FSP45627
not statedsince 2010 (15 yrs)not statednot statednot statednot stated
695Fidelity Capital Partners Limited
FSP746531
1since 2020 (6 yrs)investments (FSPR)not statednot statednot stated
696Fidentem New Zealand Limited
FSP1011213
not statedsince 2025 (under 1 yr)investments (FSPR)not statednot statednot stated
697Finance Center Nz Limited
FSP1008709
1since 2024 (1 yr)not statedFDRSnot statedunder 5 reviews
698Finance Choice Limited
FSP765611
1since 2021 (5 yrs)not statedIFSOnot statednot stated
699Finance Hq Limited
FSP629209
5since 2018 (8 yrs)not statedFSCLnot statednot stated
700Financial Advice Provider Group Limited
FSP773191
not statedsince 2021 (5 yrs)not statedFSCLnot statednot stated
701Financial Holdings Limited
FSP26106
not statedsince 2010 (15 yrs)consumer lending (FSPR)IFSOnot statednot stated
702Financial Lifestyle Limited
FSP575907
3since 2017 (9 yrs)not statedFDRSnot statedunder 5 reviews
703Financial Ninjas Limited
FSP1005002
not statedsince 2023 (3 yrs)not statedFSCLnot statednot stated
704Financial Services Auckland Limited
FSP188064
2since 2011 (14 yrs)investments (FSPR)FSCLnot statednot stated
705Financial Solutionz Limited
FSP737131
2since 2021 (5 yrs)not statedFDRSnot statednot stated
706Financial Synergy Limited
FSP25762
not statedsince 2010 (15 yrs)consumer lending (FSPR)FDRSnot statedunder 5 reviews
707Finax Limited
FSP763671
1since 2020 (5 yrs)not statedFSCLnot statednot stated
708Finch Mortgages Limited
FSP1011206
1since 2025 (under 1 yr)not statedFSCLnot statednot stated
709Findex Advice Services Nz Limited
FSP46362
7since 2010 (15 yrs)investments, business lending, life & health insurance (disclosure)FSCLCommission · clawback feeunder 5 reviews
710Findex Financial Services Nz Limited
FSP304686
not statedsince 2013 (13 yrs)not statedIFSOnot statednot stated
711Finsol Commercial Insurance Limited
FSP1011253
1since 2026 (under 1 yr)not statedIFSOnot statednot stated
712Finsure New Zealand Limited
FSP1005389
not statedsince 2023 (3 yrs)not statedFSCLnot statednot stated
713Fintrade Tech Solutions Limited
FSP480106
3since 2016 (10 yrs)not statedFDRSnot statednot stated
714Finwel Financial Services Limited
FSP742411
1since 2020 (6 yrs)not statedFSCLnot statednot stated
715First Choice Mortgages Limited
FSP768553
1since 2021 (5 yrs)not statedFSCLnot statednot stated
716First Light Capital Limited
FSP773058
not statedsince 2021 (5 yrs)investments (FSPR)FSCLnot statednot stated
717First Link Finance Limited
FSP760537
1since 2021 (5 yrs)not statedFSCLnot statednot stated
718First Mortgage Custodians Limited
FSP682571
not statedsince 2019 (7 yrs)investments, consumer lending (FSPR)FSCLnot statednot stated
719First Mortgage Investment Limited
FSP768699
not statedsince 2021 (5 yrs)not statednot statednot statednot stated
720First Premium Funding Limited
FSP1003745
not statedsince 2022 (3 yrs)investments (FSPR)not statednot statednot stated

Where each column comes from. "Not stated" means our copy of that source has no value for the firm; it is never a guess.

Advisers: advisers linked to the firm on the FSPR, as imported. Link coverage is partial, so a missing count does not mean the firm has none. Registered and Dispute scheme: the firm's FSPR entry (our last register import; newest change in it dated 4 May 2026).

Services: what the firm lists in its disclosure statement, or, where we hold none, the services it registered on the FSPR.

Fees: what the firm's disclosure statement says about fees and commission, matched by fixed text rules (no AI), extracted 9 November 2026; hover the entry for the statement's own sentence, and see financial adviser fees in NZ for the method. A "shared statement" is one disclosure statement held for several firms in a network. A statement that does not mention commission or a fee has not said there is none. Where the rules find nothing, the fee model is AI-summarised from the firm's disclosure statement (corpus as of 4 September 2026) and marked as such. Read the statement itself before relying on either.

Google rating: the matched Google listing's average and review count on the date shown. Fewer than 5 reviews are not shown as a rating.

Important: FinanceAdvisers.co.nz is a directory and introduction service. We connect consumers with FSPR-registered financial advisers but do not provide financial advice ourselves.

The information on this page is general in nature and should not be relied upon as financial advice. Your personal circumstances should be considered before making any financial decisions.

Always verify adviser credentials on the Financial Service Providers Register.