Financial Advisers in Auckland · page 18 of 43
1,764 FSPR-registered firms list Auckland on the register; we show them as 1,713 entries ordered by adjusted Google rating (Google data collected on 3 May 2026), with the 285 that have 5+ Google reviews first and the rest A–Z.
How this list is ordered
Firms that share one Google listing appear once. Listings with at least 5 Google reviews are ordered by an adjusted rating: each listing's Google average is blended with 35 notional reviews at 4.6 stars, so a listing with few reviews moves toward 4.6 and one with many keeps close to its own average. Ties go to more reviews, then to the longer FSPR registration. All other firms follow, A–Z. No firm pays to change its place in this order.
Google ratings and review counts were collected on 3 May 2026 and have not been refreshed since, so they may differ from what Google shows today. All of it was collected on the same day, so the age of the data does not change the order. "Longer FSPR registration" uses each firm's registration date on the register. 27 entries combine several FSPR entities matched to one Google listing; the first-named entity is the one with the most advisers linked on the register. The order uses Google ratings, review counts and FSPR registration dates only. It is not a judgement of advice quality and is not a recommendation.
Advisory Firms in Auckland
Entries 681–720 of 1,713 · 1,764 FSPR-registered firms · 6020+ advisers in Auckland
| # | Firm | Advisers | Registered | Services | Dispute scheme | Fees | Google rating |
|---|---|---|---|---|---|---|---|
| 681 | F&y Enterprises Limited FSP1011344 | 1 | since 2026 (under 1 yr) | not stated | FSCL | not stated | not stated |
| 682 | Faalavelave Loanz Limited FSP1008449 | not stated | since 2025 (1 yr) | not stated | FSCL | not stated | not stated |
| 683 | Factory Mutual Insurance Company FSP468106 | not stated | since 2015 (11 yrs) | insurance (FSPR) | not stated | not stated | not stated |
| 684 | Fairwind Consulting Limited FSP1005801 | 1 | since 2023 (3 yrs) | not stated | FSCL | not stated | not stated |
| 685 | Fakatouola Limited FSP1003194 | not stated | since 2022 (4 yrs) | consumer lending (FSPR) | FDRS | not stated | not stated |
| 686 | Falcon Financial Services Limited FSP1006699 | 1 | since 2024 (2 yrs) | not stated | FSCL | not stated | not stated |
| 687 | Farquhar Cowie Investments Limited FSP549866 | not stated | since 2017 (9 yrs) | consumer lending (FSPR) | FSCL | not stated | not stated |
| 688 | Fast Lane Finance Limited FSP770731 | 2 | since 2020 (5 yrs) | not stated | FSCL | not stated | not stated |
| 689 | Fe Investments Limited FSP13302 | not stated | since 2010 (16 yrs) | banking (FSPR) | FSCL | not stated | not stated |
| 690 | Fenn Capital Limited FSP722271 | 2 | since 2020 (6 yrs) | not stated | FSCL | not stated | not stated |
| 691 | Fery Business Service Limited FSP1003240 | 1 | since 2022 (4 yrs) | not stated | FDRS | not stated | not stated |
| 692 | Fesolai Financial Services Limited FSP764352 | 1 | since 2021 (5 yrs) | not stated | FSCL | not stated | not stated |
| 693 | Fias Financial Limited FSP1001772 | 1 | since 2021 (5 yrs) | not stated | FSCL | not stated | not stated |
| 694 | Fidato Advisory Limited FSP45627 | not stated | since 2010 (15 yrs) | not stated | not stated | not stated | not stated |
| 695 | Fidelity Capital Partners Limited FSP746531 | 1 | since 2020 (6 yrs) | investments (FSPR) | not stated | not stated | not stated |
| 696 | Fidentem New Zealand Limited FSP1011213 | not stated | since 2025 (under 1 yr) | investments (FSPR) | not stated | not stated | not stated |
| 697 | Finance Center Nz Limited FSP1008709 | 1 | since 2024 (1 yr) | not stated | FDRS | not stated | under 5 reviews |
| 698 | Finance Choice Limited FSP765611 | 1 | since 2021 (5 yrs) | not stated | IFSO | not stated | not stated |
| 699 | Finance Hq Limited FSP629209 | 5 | since 2018 (8 yrs) | not stated | FSCL | not stated | not stated |
| 700 | Financial Advice Provider Group Limited FSP773191 | not stated | since 2021 (5 yrs) | not stated | FSCL | not stated | not stated |
| 701 | Financial Holdings Limited FSP26106 | not stated | since 2010 (15 yrs) | consumer lending (FSPR) | IFSO | not stated | not stated |
| 702 | Financial Lifestyle Limited FSP575907 | 3 | since 2017 (9 yrs) | not stated | FDRS | not stated | under 5 reviews |
| 703 | Financial Ninjas Limited FSP1005002 | not stated | since 2023 (3 yrs) | not stated | FSCL | not stated | not stated |
| 704 | Financial Services Auckland Limited FSP188064 | 2 | since 2011 (14 yrs) | investments (FSPR) | FSCL | not stated | not stated |
| 705 | Financial Solutionz Limited FSP737131 | 2 | since 2021 (5 yrs) | not stated | FDRS | not stated | not stated |
| 706 | Financial Synergy Limited FSP25762 | not stated | since 2010 (15 yrs) | consumer lending (FSPR) | FDRS | not stated | under 5 reviews |
| 707 | Finax Limited FSP763671 | 1 | since 2020 (5 yrs) | not stated | FSCL | not stated | not stated |
| 708 | Finch Mortgages Limited FSP1011206 | 1 | since 2025 (under 1 yr) | not stated | FSCL | not stated | not stated |
| 709 | Findex Advice Services Nz Limited FSP46362 | 7 | since 2010 (15 yrs) | investments, business lending, life & health insurance (disclosure) | FSCL | Commission · clawback fee | under 5 reviews |
| 710 | Findex Financial Services Nz Limited FSP304686 | not stated | since 2013 (13 yrs) | not stated | IFSO | not stated | not stated |
| 711 | Finsol Commercial Insurance Limited FSP1011253 | 1 | since 2026 (under 1 yr) | not stated | IFSO | not stated | not stated |
| 712 | Finsure New Zealand Limited FSP1005389 | not stated | since 2023 (3 yrs) | not stated | FSCL | not stated | not stated |
| 713 | Fintrade Tech Solutions Limited FSP480106 | 3 | since 2016 (10 yrs) | not stated | FDRS | not stated | not stated |
| 714 | Finwel Financial Services Limited FSP742411 | 1 | since 2020 (6 yrs) | not stated | FSCL | not stated | not stated |
| 715 | First Choice Mortgages Limited FSP768553 | 1 | since 2021 (5 yrs) | not stated | FSCL | not stated | not stated |
| 716 | First Light Capital Limited FSP773058 | not stated | since 2021 (5 yrs) | investments (FSPR) | FSCL | not stated | not stated |
| 717 | First Link Finance Limited FSP760537 | 1 | since 2021 (5 yrs) | not stated | FSCL | not stated | not stated |
| 718 | First Mortgage Custodians Limited FSP682571 | not stated | since 2019 (7 yrs) | investments, consumer lending (FSPR) | FSCL | not stated | not stated |
| 719 | First Mortgage Investment Limited FSP768699 | not stated | since 2021 (5 yrs) | not stated | not stated | not stated | not stated |
| 720 | First Premium Funding Limited FSP1003745 | not stated | since 2022 (3 yrs) | investments (FSPR) | not stated | not stated | not stated |
Where each column comes from. "Not stated" means our copy of that source has no value for the firm; it is never a guess.
Advisers: advisers linked to the firm on the FSPR, as imported. Link coverage is partial, so a missing count does not mean the firm has none. Registered and Dispute scheme: the firm's FSPR entry (our last register import; newest change in it dated 4 May 2026).
Services: what the firm lists in its disclosure statement, or, where we hold none, the services it registered on the FSPR.
Fees: what the firm's disclosure statement says about fees and commission, matched by fixed text rules (no AI), extracted 9 November 2026; hover the entry for the statement's own sentence, and see financial adviser fees in NZ for the method. A "shared statement" is one disclosure statement held for several firms in a network. A statement that does not mention commission or a fee has not said there is none. Where the rules find nothing, the fee model is AI-summarised from the firm's disclosure statement (corpus as of 4 September 2026) and marked as such. Read the statement itself before relying on either.
Google rating: the matched Google listing's average and review count on the date shown. Fewer than 5 reviews are not shown as a rating.
Important: FinanceAdvisers.co.nz is a directory and introduction service. We connect consumers with FSPR-registered financial advisers but do not provide financial advice ourselves.
The information on this page is general in nature and should not be relied upon as financial advice. Your personal circumstances should be considered before making any financial decisions.
Always verify adviser credentials on the Financial Service Providers Register.